RECORD SALES Year after year, Mary Genovese Colvin has excelled at selling. Her numbers show that she knows how to help Sellers and Buyers respond to changes in the marketplace. She values another important number: Sellers and Buyers who come back to her when it's time to purchase another property. CREATING SATISFIED CUSTOMERS "Enthusiastic, motivated, tireless, expert-all adjectives describes Mary Genovese Colvin, real estate maven deluxe. We've known Mary for almost 20 years and three deals, and she continues to amaze us by her diligence and devotion. Can't imagine anyone knowing more about what's available on the real estate scene. Selling or buying, we always felt we were in the best of hands."   -Dr. Gordon and Shelley Schwartz,   Surgeon and Founder Breast Health Institute   "Mary is aggressive energetic, and efficient. She makes herself completely available to her clients, night or day. She was dogged in Selling my house and found me the condominium of my dreams."   -Carole Saline,   Journalist, Co-Author of Sisters TIME WISE Some may still consider the three most important factors in real estate to be location, location, location. Mary knows that's simplistic and dated. In today's world, timely real estate sales come from an attractive property that is priced right and marketed professionally. COMPETITIVE ADVICE Buyers today expect more and more for their real estate dollars. They know the range of properties on the market. They expect your property to offer the same features and more. Mary works with you to help present your property in a way that gives you an edge over competing Sellers.

REALISTIC PRICING The proper pricing of any commodity brings an early sale especially in real estate. Mary counsels Sellers to set a price that will appeal to two important audiences: Buyers and Real Estate Brokers. When Brokers see a realistically-priced property go on the market, they are more likely to direct Buyers your way. STRATEGIC MARKETING Many factors need to be taken into account when developing a marketing plan for your property. Mary looks at each individual situation and custom designs a marketing program that may include: The World Wide Web Market Analysis Sales Literature Newspaper Advertising Targeted Mailings Relocation Networking Corporate/Institutional Contact Multiple Listing Service Signage (where appropriate) Showing Preparations Open Houses Brokers Tours Selling is not an everyday experience! Some often raised questions: - What are the steps in selling my house? - How can I determine how much cash I will walk away with after the sale? - Are there any other costs of selling my house that I should know about? - What does a Listing Agent do between the signing of the listing and the Agreement of Sale? SOLD......NOW WHAT? - What's in a purchase contract? - What happens at close of escrow? - What do closing costs include? - What reimbursements can I expect to receive at close of escrow? ESSENTIAL TECHNOLOGY Technology has always been at the forefront of Prudential Arizona Properties / Sterling Fine Homes & Land's business strategy. Proven in it's ability to increase efficiency and consumer satisfaction, technology is an integral factor in Prudential Arizona Properties / Sterling Fine Homes & Land's incredible rate of growth. 24 hour voice mail service, a network of Internet sites, and full computerization are just a few of the every day systems that assist our team of professionals in delivering a level of service to consumers that cannot be exceeded.

MARY GENOVESE COLVIN Associate Broker 6702 E. Cave Creek Rd., Suite A Cave Creek, Arizona 85331 Direct: 602-568-5100 · Fax: 480-575-6578

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